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The Patent
Home Science Biology

From the home kitchen comes a million-dollar startup

Giovanni Sapere by Giovanni Sapere
09 July 2023
in Biology, Life, News, Science
Reading Time: 2 mins read
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Discovering Sweetkiwi, a startup valued by Shark Tank at more than $1 million, which has carved out its niche in the crowded Dallas market: $250,000 investment ready to take the plunge.

The Patent discovering young, and sometimes unexpected, talents with their own stories: a world of creativity to be told and made known to you. In our crosshairs today is the story of Ehime Eigbe, a mom who, from her kitchen, has given birth to a million-dollar startup.

Ehime was looking for an alternative dessert to put on the table when she came up with the idea that led to Sweetkiwi, a really interesting whipped and frozen Greek yogurt. It’s a simple idea that might seem trivial to some, but it gave birth to a startup that, to date, is valued at about $1.5 million. Sweetkiwi products appear in more than 2,000 retail stores throughout Dallas, home of the startup, including Whole Foods, Walmart and Kroger.

Have you been following “Shark Tank” recently? If you missed it, we’ll tell you about a highlight, the moment when Robert Herjavec, after evaluating the company, agrees with the owners on a $250,000 super investment. The duo leading the company, Ehime and her husband Michael Kindele, viewed the opportunity offered by the Sharks with absolute positivity, evaluating it as a key element given the strong competition in the industry.

“It’s an authentic product, with real milk from small family farms in the area. Each pint boasts 22 grams of protein, prebiotic fiber, gut-healthy probiotics and a blend of immune-boosting superfoods. Our product, compared to the competition, has less sugar and is much healthier,” say Eigbe and Kindele.It’s a smile-inducing story of a Nigerian mother who, at 38 years old, has a little treasure in her hands and a very important opportunity to carve out a space for herself in the world of Dallas grown-ups. If this is not the American Dream….

Photo : Pexels

Author: Alessandro Volpe

Author

  • Giovanni Sapere

    Born in October 1975, Editorial Director, expert in Communication and Marketing, I live happily outside the box, always looking at things from other perspectives. I love music and my great passions are technology, science and science fiction, fascinated by mysteries and archaeology, I believe that in the genius there is the explanation of human existence. I prefer to do great things to do things big.

    Visualizza tutti gli articoli
Tags: ehimeeigbemiliondollaropportunityProteinstartupsweetkiwi
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