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                                          Cook focuses on Augmented Reality: Apple Glass coming soon

                                          Giovanni Sapere by Giovanni Sapere
                                          24 May 2021
                                          in Augmented Reality, Tech
                                          Reading Time: 2 mins read
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                                          Apple Glass, the Augmented Reality wearable device with which Tim Cook aims to make this innovative technology more accessible, is on its way.

                                          A dream for Apple fans, a big step forward for the spread of Augmented Reality. After more than a year of announcements, denials and postponements (we talked about it here), Apple Glass is finally about to arrive on the market. This is the new wearable device “Made in Cupertino” to be combined with the iPhone to make the smartphone experience even more immersive. The Apple Glasses will be real smart glasses (with graduated or normal lenses, depending on the needs) that will allow to live Augmented Reality experiences. Users will be able to view videos, images, web pages and three-dimensional content directly on the lens of their smart glasses. For example, it will be possible to find the address we are looking for through Google Maps thanks to directions projected directly onto our horizon in real time. Furthermore, through precise gestures, we can navigate between the various screens and control the smartphone with our own movements. All these functions “depend” on Lidar, the revolutionary sensor for Augmented Reality that Apple has patented and placed on the right side of the frame of its glasses.

                                          You might also be interested in this → New predictions on Apple’s augmented reality accessories

                                          Apple Glass: when will the Augmented Reality glasses be released and how much will they cost?

                                          At the moment, we don’t know when Apple Glass will be released or what the price will be. Jon Prossler – one of the most reliable leakers when it comes to Apple products – says that they will arrive no earlier than 2022 and will cost around $499. In any case, the arrival of Apple Glass could represent a decisive step forward for Augmented Reality technology. Tim Cook and his team are used to doing things on a grand scale and we are sure that this will be a real revolution. Especially in terms of accessibility. The enormous diffusion and popularity of Apple devices will make it possible to spread AR to the general public. Wearing Apple Glasses will make it much easier to access all those contents in Augmented Reality that many people today ignore or don’t even know exist. In recent years, important software houses have launched projects for the development of AR solutions ranging from entertainment to interactive publishing. One of the most innovative projects concerns Augmented Reality applications in the field of ADV, marketing and integrated communication. This is the Moreglobe platform, a patented system that allows all AR content (video, audio, images, three-dimensional content) to be viewed through a single smartphone app.

                                          You may also like -> Apple Car: Cupertino’s first (electric) car on the way

                                          Tags: appleApple Glassaugmented realitysmart glassestim cookwearable
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