The Italian project “MakerStarts” conquers the 47 ° salon of Inventions of Geneva

Over 500 exhibitors, 800 inventions from all over the world, confirm this international showcase event of excellence.

Presented in Milan at Digital Week, the Makerstarts project is also landed in Geneva, where the 47 ° exhibition of inventions has just ended, the most important event in the field of patents and inventions at world level.

The Geneva Motor Show was the perfect opportunity to make the program appreciate, born to enhance and give voice to ideas, inventions and industrial patents. To the microphones of the new Italian magazine, The patent, head dedicated to the world of inventions, the same Salon founder, Jean-Luc Vincent He called MakerStarts “a unique and concrete opportunity to defend and exploit ideas and patents of thousands of inventors, perfectly in line with the spirit of the salon, created to promote the best ideas, in order to finance and bring to market the Creations of the inventors that are present here today».

“The project aims to fill the gap between the presentation of the invention and the creation of a startup through marketing-explained Giovanni know, editorial director of the Patent and project Manager Of MakerStarts-in support of all inventors in the concretization of their ideas», which met the favor of David Larry (Expert in intellectual matters) delegate for Italy to the salon.

On the same wave line is also the thought of the director of the event, Gaëlle Grosjean, and the president of the jury, David Taji who spoke about the central importance of the role of marketing for the development of inventions.

Gaelle GrosJean (centre) Director-David Taji (right) Président du jury

«We Collect Addresses and names of inventors through a collaboration with The World Intellectual Property Organization-continued Vincent-It will be interesting to create the synergy between the salon and the project, to give further visibility to inventions. Providing marketing assistance to the most innovative ideas could be a determining factor. ‘

“Undoubtedly the MakerStarts program for the Geneva Motor Show-said Lorenzoni to the microphones of the patent-the support of marketing experts who can guide the inventor in an entrepreneurial path, is the key to success for many Inventors.

With my baggage of 22 years of experience-continued Lorenzoni-I provide support for initiatives like this, to offer an opportunity to some exhibitors and inventors to access the entrepreneurial reality with the right approach, to have the cards in Rule and intrigue entrepreneurs and investors who every year come to visit the salon, but often do not stop even trying to understand the invention.

‘ These inventors come here because this is a platform where everyone meets and brings their inventions-explained the director, Gaëlle Grosjean-because here they want to test them, and with this meeting they hope that their inventions can have a success and In the markets. This process, of course, is only possible thanks to a good marketing job. Marketing is vital, be it for a salon or for a product. This is a platform where professional visitors meet, and inventors come here with their experiences and start with others. The marketing here lives all year and they are here precisely for this ‘.

A unique event that aims at defending and eliminating Problems that have always plagued the innovators, starting from the Heavy bureaucracy until we get to the phenomenon of “patent trolling”. ‘ There are two schools of thought-explained Taji-one that expects patents to be accumulated by large Multinationals to have exclusivity, on the other hand, there are those who think That patents should be left available to everyone, as Toyota has done recently, by making its patents available on hybrid cars. ‘

Great satisfaction for the Director of the headboard the patent and founder of MakerStarts, John know: I thank the Geneva Motor Show in the person of its founder, Jean-Luc Vincent, for having welcomed the Italian Project makerstarts with enthusiasm Calling it “unique”»

Jean-Luc Vincent (center) president and founder of the Geneva Motor Show-Stefano Lorenzoni (right)-Italian delegate of the Geneva Motor Show-Giovanni Know (left) Editorial Director & Project Manager MakerStarts

The entire program of MakerStarts and format will be the subject of an international meeting on September 28th, at Palazzo Innovazione in Salerno, although the event is conquering favors within the immense panorama of patents and inventions.

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